ITD Architecture

Created by Chun Kang, last modified on 2019-09-30

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To be updated later...

Other associated information:

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VMAP for Video Ad Insertion
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Ad Marker - CUE/CUE-OUT/CUE-IN and SCTE35
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AVOD
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False Positive Error
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ITD(Independent Trading Desk) Architecture
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ATD(Agency Trading Desk) Architecture
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SSP(Supply-Side Platform) Architecture
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DSP(Demand-Side Platform) Architecture
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DMP(Data Management Platform) Architecture
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Advertisement serving in AWS
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Nielsen Expands Dynamic Ad Insertion Pilot with Leading Smart TV Platform and New Broadcast Partner (Nov 29, 2018)

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